Lecture 4: Audience Analysis Flashcards
Audience analysis
Assessing the characteristics and interests of different audiences and then rush shaping the information to fit what you know.
Why should you analyze your audience?
Writing styles and requirements differ from profession to profession and company to company.
To strategically place key information.
To accommodate different learning styles.
To make your information understandable.
What is a common misconception in audience analysis as discussed in class?
“This audience is so broad, i can’t pin down specific characteristics. It’s just a general audience with no special qualities.”
Discourse community
A group of people who have similar speech patterns and behaviors.
Front loading
Placing recommendations or collis on the pixiei.