Lecture 11 - Transformation: Social Enterprises

Question 1

Who knows the most problems? Executives or staff?

Answer 1

Staff

Question 2

Name reasons for the give up of the consultant (3)

[→ Case Study JoN]

Answer 2

• Political Power Play at Board Level
• Organizations Working Against Each Other → Seen as Unwelcomed Outsider
• Disdain (Geringschätzung) Against Middle Management & Subject-Matter Experts

Question 3

Name reasons why the campaign failed! (2)

[⛵️ Study Case JoN]

Answer 3

• Lack of operational understanding
  (communication)
• Conflicting strategies
  (missing congruence)

Question 4

What was the outcome for Greenfields? (2) X

Answer 4

● Lose of know how due to decoupling from Redtail
● Lose of bargaining power against suppliers

Question 5

What was the outcome for Redtail? (2) X

Answer 5

● Lose of know-how
● Lose of revenue due to decoupling from Greenfields

Question 6

What was the outcome for Yellowfin? X

Answer 6

● Lose of customer base due to liquidation of Redtail

Question 7

Name 3 reasons for the give up of the consultant! X

Answer 7

● Political power play at board level
● Organizations work against each other
● Seen as unwelcomed outsider
● Disdain against middle management and subject-matter experts leads to recruitment of new talent and effective freezing out of operation managers and subject-matter experts during strategy development

Question 8

Name six reasons why the implementation failed! X

Answer 8

● Lack of operational understanding for Yellowfin (communication)
● Convincing greenfields
● Yellowfin took activities from Redtail
● Conflicting strategies (missing congruence)
● Little direction from the board
● Shadow inventory