I&P - The influence of groups Flashcards
What is a group
Collection of people, experience In groups (us) - express individuality Out groups (them) have core traits often negative!
Group productivity
Social facilitation - perform better when in competition and when being observed!
Social inhibition - more errors due to complex tasks and embarrassment
Productivity is a weigh up between social facilitation and social inhibiton
Simple tasks with the presence of others…
Group productivity increases due to social facilitiation
Difficult tasks in the presence of others..
productivity decreases due to social inhibition
Social loafing
Where people work less hard in a group then individuals e.g. 6 people seperately pulling a rope is stronger than all 6 together
Social loafing causes:
Different standards
Output equity - others load so we don’t want to put in more effort
We may hide from tasks as we may be embarassed
Reducing social loafing
Make individual contributions identifiable, emphasise individual contributions and keep the group an appropriate size
Group decisions - social inhibiton
Brainstorming less effective in groups due to social inhibitoin
Risky shift
Decision in groups riskier than individual due to GROUP POLARISATION - group discussion strengthens the average inclination of group members - hence not necessarily about risk
Why do we help others?
Cultural Norms
Reciprocity Norm
Helpful people are generally: altruists (or egoists), in a good men and men (generally help women) and those who feel competent.
What is a norm?
A shared belief about appropriate conduct
Behaviours characterise within groups but different to stereotypes as we stereotype those not in out groups
Very resistant to change
Soloman Asch
Conformity - shows that we largely yield to the majority
Why do we conform?
Avoid embarrassment
Personality types influence - low self-esteem often confrom
Culutural differences in conformity
Higher in collectivist cultures! however one deviant can wreck this!
Grou influence de-individualisation
Anonymity within a crowd e.g. wearing a mask!