Htm 2070 Final Flashcards

1
Q

Definition of an event

A

An event is a planned gathering that is temporary and memorable

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2
Q

4.5 categories of event sizes

A
  1. Local
  2. Major
  3. Hallmark
  4. Mega
    + New addition after covid = Virtual
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3
Q

Event classifications

A
  • type
  • size and impact
  • frequency
  • geography
  • sector
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4
Q

The phases of the event planning process

A
  1. Research, concept development, and screening
  2. Design and detailed planning
  3. Managing the event on-site
  4. Evaluation and reporting
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5
Q

Phase 1: Research, concept development and screening - essential tasks at this phase include:

A
  • stakeholder mapping
  • preparing the proposal
  • screening and feasibility
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6
Q

Phase 2: Design and detailed planning involves:

A
  • planning the programme
  • selecting the venue
  • planning the site layout
  • event production and operational planning
  • recruiting the event team
  • event marketing
  • financial planning
  • sourcing suppliers and contractors
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7
Q

There is no right way when it

A

comes to the step-by-step process for planning and organizing an event

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8
Q

SCAMPER

A

substitute, combine, adapt, modify, purpose, eliminate, rearrange

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9
Q

Event elements

A
  • venue
  • f&b
  • hospitality
  • entertainment
  • special effects and decor
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10
Q

5 phases of event programming

A
  1. welcome
  2. build
  3. breaks and mealtimes
  4. peak moments
  5. ending
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11
Q

First step is to create a venue search brief, which includes:

A
  • your organizations requirements
  • your clients requirements
  • the events requirements
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12
Q

Planning the site visit (3 steps)

A
  1. Get to know your event site
  2. Invite key contractors and suppliers to join the visit
  3. Produce an event pack and circulate to suppliers details
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13
Q

Three most important event site considerations

A
  1. Space
  2. Movement
  3. Atmosphere
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14
Q

ICE (movement of people)

A
  • ingress (entry)
  • circulation (moving around)
  • egress (leaving)
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15
Q

3 steps to designing the site layout

A
  1. Obtain the detailed plan of the site
  2. Determine the layout of the event
  3. Seek feedback on the proposed layout
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