Groups

Question 1

Social influence theory (3 factors)

Answer 1

People are more likely to change their beliefs, attitudes or behaviours because of:
1. Compliance
- agree with attitudes or beliefs of others and keep contradictory beliefs to themself
2. Identification
- change in people’s beliefs or attitudes due to an influential figure
3. Internalisation
- Individual has accepted a belief or attitude

Question 2

5 reasons for the bystander effect

Answer 2

1. Diffusion of responsibility
2. Audience inhibition - reluctance to help in fear of getting negative appraisals
3. Social influence - based on reactions of others how likely they are to help
4. Cost-benefit analysis: they weigh up the pros and cons of helping
5. Groupthink - people making decisions based on maintaining group harmony

Question 3

2 social factors influencing prosocial behaviour

Answer 3

Reciprocity principle
Social responsibility

Question 4

4 personal factors influencing prosocial behaviour

Answer 4

Empathy
Mood
Competence
Altruism

Question 5

Normative influence

Answer 5

When people go along with what everyone else is doing/saying so they fit in

Question 6

7 variations in conformity

Answer 6

Normative influence
Culture
Informational influence
Unanimity
Group size
Social loafing
Deindividuation