greiners model of growth Flashcards
as a bs grows what does it bring with it
many org issues relating to management e.g cord an comm
what does greiners model consider
challenges bs likely to encounter as it gets bigger and older
whats on horizontal and vertical axis
Horizontal axis - business age
Vertical axis - business size
state the 6 phases in order
growth through creativity
growth through direction
growth through delegation
growth through coordination
growth through collaboration
growth through alliances
how do we rember teh stages in order
c
2d
2c
a
state the crises in order
leadership crisis
autonomy crisis
control crisis
red tape crisis
growth crisis
identity crisis
how do we remeber crises
lacey ate connie reids giant ice
describe whats hapening in growth through creativity
3
in terms of bs and employess
rules and procedures
jod descriptions
Business just starting out so relatively few employees + approach is likely to be fairly informal
Not many clear rules and procedures
Job descriptions may be fairly broad and people tend to help out as and when is needed
in growth through creativity - At some point if bs grows approach may cause problems
what are these
2
Overlap as individuals end up duplicating the tasks they do
Other jobs may not be taken as its assumed someone else is doing htem
what crisis do we have in rgowth through creativity
leardership crisis
with a leadership crisis we need
clearer direction
in terms of leadership crisis business may beenefit from
how cna this be provided through
bringing in professional managers
define jobs roles and org structure more formally
canbe provided through growth and direction
what is stage 1 good for
creativity and adaptability
what is stage 1 poor for
clearly defined roles and organisation
what is phase 2
growth through direction
what is grwoth through direction( and other phases) can lead …
bs forwards as it continues to grow and get older
describe growth through direction
3 points
pressures
dm
desire
At some point with more employees, products and with bs operating in more markets may be pressure from managers for more independence
may be a need to respond to local mkt conditions and so more decentralisation
There’s a desire for more autonomy
what is stage 2 good for
consistency and order
what is stage 2 poor for
dealing with rapid growth
whats the crisis in growth through direction
autonomy crisis
what is autonomy crisis
business ibecoming bigger , needs strategic direction.
Management is too tied up in the day to day running of the business and important decisions are not being made.
whats phase 3
growht through delegation
what is growht through delegation
managers create …
more self running units e.g separate profit centres that are more more self governing