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1
Q

Describe how Zimbardo investigated conformity to social roles.
[4 marks]

A
  • set up mock prison in the basement of Stanford University
  • observational study – controlled, participant, overt
  • emotionally stable volunteers were assigned to roles of either prisoner or guard
  • prisoners ‘arrested’, blindfolded, strip searched, etc
  • guards given a night stick, dark glasses, uniform etc and told to maintain order
  • prisoners’ daily routines were heavily regulated by guards working in shifts
  • dehumanisation of prisoners, eg wearing nylon stocking caps and numbered smocks, etc
  • the study was planned to run for two weeks, but was stopped early
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2
Q

how to answer 6 markers

A

depth is needed
definitions, then explanations, then experiments to back it up-similar to law

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3
Q

2 mark question example:

A

1 mark for a brief explanation of why the researcher’s questionnaire would produce primary data.
Possible content:
* the questionnaire will be used to collect data specifically for the purpose of the investigation
* the questionnaire data will be gathered first-hand from the participants themselves.
Accept alternative wording.
PLUS
1 mark for one limitation of primary data.
Possible limitations:
* requires time and effort on the part of the researcher (to develop resources, etc)
* may be costly compared to secondary data which can be easily accessed

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