ENTREPCORE-LESSON 2 Flashcards
What are the different Trends as a Source of Business
- Technological Trends
- Economic Trends
- Social Trends
A type of trends where rapid technological change involves
Technological Trends
Advanced technologies span from machine learning and artificial intelligence to nanotechnology, biotechnology, and drone, satellite and renewable energy technologies.
Technological Trends
These rapid technological advances affect virtually every aspect of culture, society and the economy.
Technological Trends
__________provide entrepreneurs with important information about the health and vitality of the economy and the opportunities open to them.
Economic trends
_________affect the makeup and profile of customers, they also help entrepreneurs identify business opportunities.
Social trends
As a rule ______ cause shifts in consumer behavior and change the way people set expectations and priorities.
Social trends
_________is the process of creating, developing, and communicating ideas that are abstract, concrete, or visual.
Idea generation
_________ is a creative process businesses use to generate new ideas, whether they’re tangible or intangible.
Idea generation
What are the methods of generating ideas for entrepreneurs:
Focus groups
Idea Generation and Evaluation (Brainstorming)
Problem inventory analysis
Checklist Method
Free Association
Forced Relationship
Collective Notebook Methods
Attribute Listing
______is an excellent method for generating and screening ideas and concepts.
Focus group
________ is a group creativity technique by which efforts are made to find a conclusion for a specific problem by gathering a list of ideas spontaneously contributed by its members.
Idea Generation and Evaluation (Brainstorming)
The ________for generating new ideas is based on the fact that people can be stimulated to greater creativity by meeting with others and participating with organized group experiences
Brainstorming method/Idea Generation and Evaluation
_____is a method for obtaining new ideas and solutions by focusing on problems. However, instead of generating new ideas themselves, consumers are provided with a list of problems in a general product category.
Problem inventory analysis
In this method, a list of ideas is developed through a list of related issues or suggestions. It helps to generate ideas in a systematic way.
Checklist Method
It is one of the simplest and most effective methods to generate a new idea.
Free Association
This technique is the process of forcing relationships among some product combinations.
Forced Relationship
This is the method of developing a new idea by group members regularly recording ideas.
Collective Notebook Methods
______an idea of finding the requirement of the entrepreneur to list the attributes of an item or problem and then look at each from a variety of viewpoints.
Attribute Listing
This is the technique that can be used with a group of individuals who record their ideas and summarize them with the central coordinator.
Collective Notebook Methods
This method develops a new idea by looking at the positive and negative viewpoints.
Attribute Listing
In this method, a small notebook that easily fits in the pocket is distributed to the participants. then they consider the problem and its possible solutions., recording ideas at least once but preferably three times a day.
Collective Notebook Methods