Development / Project Briefs Flashcards
What is the purpose of a Development Brief?
Stimulate interest in a development site
What is the purpose of a Project Brief?
To influence the form of a development project
What is included in a Development Brief?
- Prepared prior to planning
- Detailed site analysis
- Development principles (development appraisal, costs, interest rates, market condition, economy, regulations)
- Urban design framework (vehicle to help a community develop e.g. the Local Plan)
- What the development should achieve (locations of land uses, open spaces and access arrangements)
How detailed are Development Briefs?
Varying levels of detail depending on how close you are to planning e.g. if already adopted by LPA then a strong deviation would need to be reinforced by strong material considerations
What is an important step in creating a Development Brief?
Community consultation
What is the purpose of a Project Brief?
Prepared once the Development Brief has become sufficiently advanced to enable design team to start work on their aspects
This is to ensure work doesn’t start on scheme that could fundamentally change in nature
What is an important factor to consider in a Project Brief?
That it meets the client’s objectives / requirements set out in the Development Brief
What do Project Briefs include?
- Time, budget, quality, expectations, risk items
- Site info (surveys / appraisals)
- Client preferences and policies (performance requirements, sustainability guide)
- Legal constraints (heritage, environmental, access)
- Planning consents
Provide an example when you have produced a Development Brief?
Plot 78 Development Brief
- Reviewed masterplan principles, developed in line with Local Plan (2018) and community consultation
- Identified celebrating the industrial heritage of the site as a priority throughout all
- Set out vision, including measure of success being how design reflects architecture of the heritage buildings
- Outlined product type, market information and positioning, site information, opportunities and constraints
- Included a programme with design and planning milestones
- Obtained approval from client to proceed with design
What are the masterplan’s key principles?
- Identity
- Celebrating water
- Public realm
- Built form
- Sustainability and healthy living
- Resilience
- Safety
- Social inclusion
What did the Local Plan (2018) stipulate that informed the brief?
- Optimise development opportunities to benefit communities
- Create high quality communities
- Deliver good growth
- Balance local and strategic goals (home to Mayor’s office)
How did the consultation inform the Development Brief?
- 15-minute city
- Provide amenities (necessary ones but also leisure ones like activating water)
- Wealth building
How did you measure the success of the architecture reflecting the heritage of the site?
- Is it in line with Masterplan principles? Yes, celebrates identity of site
- Is it in line with Local Plan? Local Plan also stipulates that historic buildings should be preserved where possible
- Is it in line with consultation? Yes, many local people worked there and therefore it celebrates that.
Other measures of success would include:
- Planning
- GDV
- MOC
Can you provide an example of when you produced a Project Brief?
Collected data to inform the Sustainability Project Brief for BTR Plot
- Liaised with key stakeholders such as BTR team to establish the aspiration for the BTR, which was to ensure it was market leading
- Engaged with sustainability expert to understand how this aspiration could be made quantifiable
- Undertook benchmarking analysis into competitors to understand which accreditations were utilised and what scores were competitive
- Home Quality Mark of +4.5* would position it as leader
- Obtained approval to incorporate this into the sustainability brief
How does the development brief / building reflect these?
- Inspo from Silo D / MM colour scheme is reflected in façade
- Open space for inclusivity
- Views over water to celebrate water