Cream Pack 3 Flashcards
Why is the level of measurement important?
Knowing the level of measurement helps you decide what descriptive statistics and which inferential statistical test is appropriate for your
data.
What are the 3 levels of measurement?
- nominal
- ordinal
- Interval
What is nominal level data?
Frequency counts in mutually exclusive categories.
Give an example of nominal level data
A researcher recording the frequency counts of people’s favourite colours.
What is ordinal level data?
Ordering data in a certain way. However the exact difference between each point on the scale is not known.
Give an example of ordinal level data
Ranking people’s test scores.
We know the position but not exactly how much better or worse each person is
What is interval level data?
Numbers that come from a scale of equal intervals.
Give an example of interval level data
Measuring people’s height in cm
Which is the three levels of measurement contains the most information?
Interval data
Which is the three levels of measurement contains the least information?
Nominal data
The number of words recalled by participants in each of two conditions: when they are given 30 seconds or
45 seconds to memorise them.
What level of measurement are implied in the data collected?
Ordinal or interval
The time taken in seconds for participants to read a script which is handwritten as opposed to typed.
What level of measurement are implied in the data collected?
Interval
A dental receptionist is asked to judge whether people in the waiting room are ‘calm’ ‘anxious’ ‘very anxious’ or ‘hysterical’
What level of measurement are implied in the data collected?
Nominal
Distance two participants stand apart when asked to take part in an intimate conversation, measured from photos.
What level of measurement are implied in the data collected?
Interval
What is ratio level of measurement?
A ratio scale of measurement is simply an interval scale in which it is impossible to get a negative value.
E.g. it is impossible to have a negative reaction time.
How can the levels of measurement be converted?
Interval data can be converted into ordinal or nominal data.
Ordinal data can be converted into nominal.
Every time we convert information is lost.
Nominal level data is made up of data in ‘mutually exclusive” categories. What are mutually exclusive categories?
Categories that do not overlap and only mean one thing.
Your friend argues that, since she came top in each of the three maths tests held in her class this year, she must be far better than all the other students. What might you point out to her?
It is ordinal data so the exact difference between her scores and the students below her is not known.
What is probability?
a numerical measure of chance.
It represents how likely it is that the results are due to chance.
Why do researchers use inferential statistical tests?
Researchers use inferential statistical tests to help them assess the probability that the difference or correlation they observed in the
results is statistically significant (due to chance) or not.
i.e. whether to accept or reject the null hypothesis
Name 4 inferential statistical tests
- Chi - Squared
- Wilcoxon Signed ranks
- Mann- Whitney U
- Spearman’s ho correlation coefficient
What is the traditional level of significance chosen by psychologists?
(p ≤ 0.05) 5% level
OR
95% significant
What does the (p ≤ 0.05) significant level mean?
The probability (p) of the results occurring due to chance is less than or equal to (≤) 5% (0.05).
What would happen if the probability of the results occurring due to chance is greater than the 5% level?
Researchers would accept their null hypothesis and state that any difference or correlation seen in the results was due to chance.