Communication Flashcards
Why is effective communication important
- Reduces number of mistakes in a business
- Speeds up decision making
- Improved employee motivation as employees understand what to do and how to do it
- Can be a marketing tool if communication effectively reaches target market then should generate additional sales
Verbal communication
-Sharing information between individuals by the use of speech.
Any interaction that uses spoken words is considered verbal communication
Non verbal communication
- behaviour and elements of speech outside from the words themselves, that transmit meaning.
- non verbal communication includes: Pitch, speed, tone and volume of voice, gestures and facial expressions, body language, posture, stance and proximity to the listener, eye movements and contact and dress and appearance.
Communication media
-How the message is passed on to the receiver or receivers
Advantages of written communication
- Record of the message
- The person can re read the message to make sure they understand it
- Message can be sent to multiple people at a time
- A written message can avoid confrontation
- written communication using technology can be communicated very quickly
Disadvantages of written communication
- It is not always possible to check immediately that the receiver has received the message
- the success of the message depends on how well it has been written
- there is a risk with emails that the computer can become infected with a virus
- emails may get lost in spam
- some people can become overwhelmed with the number of emails they receive
Advantages of face to face communication
- the person can check the message has been understood by asking for feedback
- the person giving the message can empathise points through their tone of voice and body language
- the speaker can use diagrams and pictures to explain something
Disadvantages of face to face communication
- if there area lot of people listening to a message it may not be clear that all have heard or understood it
- if the receiver does not understand what they hear they may disrupt the message
- there is no permanent record of the message
- face to face communication can be difficult if workers need to travel top be together
Formal communication
- formal communication within an organisation are those that take place using agreed rules for example aboard meeting
Informal communication
Informal communication are those that are not based upon any sect measures for example conversations in a staff room.
Group norms
-group norms are rules or guidelines that reflect expectations of how group members should act and interact
Implicit norms
-norms aren’t always expressed or discussed people may simply assume that certain norms exist and we accept them.
Explicit norms
-Stated outright either orally or in writing
Individual objectives
-set for a single employee eg a slow programmer may be set a time based target
Group objective
-set for the team eg a group of retail assistants may be set a sales target