COMM101 CH 13 Flashcards

1
Q

central claims that support the specific speech purpose and thesis statement.

A

MAIN POINTS

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2
Q

points that provide support for the main points.

A

SUBPOINTS

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3
Q

speech arrangement that presents the main points of a message forward (or backward) in a systematic, time-related fashion.

A

CHRONOLOGICAL PATTERN

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4
Q

speech arrangement based on organization into categories, such as persons, places, things, or processes.

A

TOPICAL PATTERN

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5
Q

the tendency for audiences to remember points the speaker raises at the very beginning, or at the very end, of a message.

A

PRIMARY-RECENCY EFFECT

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6
Q

speech arrangement that arranges main points in terms of their physical proximity or position in relation to each other (north to south, east to west, bottom to top, left to right, outside to inside, and so on)

A

SPATIAL PATTERN

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7
Q

speech arrangement that involves dramatizing an obstacle and then narrowing alternative remedies down to the one the speaker wants to recommend.

A

PROBLEM-SOLUTION PATTERN

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8
Q

speech arrangement that organizes the message around

A

CAUSE-EFFECT PATTERN

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9
Q

speech arrangement that ties points together in a way that presents a vivid story, complete with characters, settings, plot, and imagery.

A

NARRATIVE PATTERN

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10
Q

A pattern of speech arrangement that entails five phases based on the psychological elements of advertising: attention, need, satisfaction, visualization, and action.

A

MONROE’S MOTIVATIONAL SEQUENCE PATTERN

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11
Q

Sentences that connect different points, thoughts, and details in a way that allows them to flow naturally from one to the next.

A

TRANSITIONS

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12
Q

Key words or phrases within sentences that signify transitions between main points.

A

SIGNPOSTS

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13
Q

an extended transition that primes the audience for the content immediately ahead.

A

INTERNAL PREVIEW

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14
Q

extended transition that allows the speaker to crystallize the points made in one section of a speech before moving to the next section.

A

INTERNAL SUMMARY

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15
Q

onsider your audience, Use simple, unambiguous words, Be concise, Use vivid language, Use repetition, allusion, similes, and metaphors to make a lasting impression

A

APPROPRIATE AND POWERFUL LANGUAGE

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16
Q

saying compelling terms, phrases, or even entire sentences more than once

A

REPETITION

17
Q

aking a vague or indirect reference to people, historical events, or concepts that an audience will recognize in order to give deeper meaning to the message and possibly evoke emotional responses

A

ALLUSION

18
Q

uses like or as to compare two things

A

SIMILE

19
Q

presents the comparison as a statement of fact—it does not contain the word like or as—but it is not expected to be taken as a fact

A

METAPHOR

20
Q

Establishes relationship with audience, previews main points, introduces purpose and thesis, grab’s listeners attention

A

INTRODUCTION

21
Q

Signals the end, reiterates topic, purpose, and main points, makes final impact with a memorable closing quote, statement, question, or story, challenges audience to respond with a call to action

A

CONCLUSION

22
Q

a challenge to listeners to act in response to the speech, see the problem in a new way, or change their beliefs, actions, and behavior.

A

CALL TO ACTION

23
Q

structured form of a speech’s content.

A

OUTLINE

24
Q

sentence outline, phrase outline, and key-word outline

A

3 STYLES OF OUTLINES

25
Q

outline that offers the full text of a speech, often the exact words that the speaker wants to say to the audience.

A

SENTENCE OUTLINE

26
Q

outline that takes parts of sentences and uses those phrases as instant reminders of what the point or subpoint means.

A

PHRASE OUTLINE

27
Q

briefest type of outline, consisting of specific “key words” from the sentence outline to jog the speaker’s memory.

A

KEY-WORD OUTLINE

28
Q

draft outline the speaker will use, and probably revisit and revise continually, throughout the preparation for a speech; also known as a working outline.

A

PREPARATION OUTLINE

29
Q

each point supported by two or more sub-points

A

HIERARCHY OF POINTS

30
Q

inal speech plan, complete with details, delivery tips, and important notes about presentation aids; also known as the delivery outline

A

SPEAKING OUTLINE

31
Q

brief reminders about important information related to the delivery of the speech.

A

DELIVERY CUES

32
Q

reference to source materials that the speaker mentions in the narrative of a speech.

A

ORAL CITATIONS