Chapter 9: Norms and Conformity

Question 1

descriptive social norms

Answer 1

AGREED UPON mental representations, of what a group of people think, feel or do

Question 2

injunctive social norms

Answer 2

AGREED UPON mental representations of what a group of people should think, feel or do

Question 3

conformity

Answer 3

the convergence of individual´s thoughts, feelings, or behaviour toward a social norm

Question 4

private conformity

Answer 4

private acceptance of social norms

Question 5

public conformity

Answer 5

overt behaviour consistent with social norms that are not privately accepted

Question 6

false consensus effect

Answer 6

the tendency to overestimate other´s agreement with one´s own opinions, characteristics, and behaviours

Question 7

informational influence

Answer 7

the process by which group norms are privately accepted to achieve or maintain mastery of reality

Question 8

normative influence

Answer 8

the process by which group norms are privately accepted to achieve or maintain connectedness and a valued social identity

Question 9

reference group

Answer 9

those people accepted as an appropriate source of info for a judgement because they share the attributes relevant for making the judgement

Question 10

group polarisation

Answer 10

the process by which a group´s initial average position becomes more extreme group interaction

Question 11

pluralistic ignorance

Answer 11

occurs when everyone publicly conforms to an apparent norm that no one in fact privately accepts

Question 12

groupthink

Answer 12

group decision making that is impaired by the drive to reach consensus regardless of how the consensus is formed