Chapter 10: Norms and Behaviour

Question 1

descriptive social norms

Answer 1

agreed upon mental representations of what a group of people think, feel or do

Question 2

injunctive social norms

Answer 2

agreed upon mental representations of what a group of people SHOULD think, feel, or do

Question 3

conformity

Answer 3

the convergence of individuals´ thoughts, feelings, or behaviour toward a social norm

Question 4

private conformity

Answer 4

private acceptance of social norms

Question 5

public conformity

Answer 5

overt behaviour consistent with social norms that are not privately accepted

Question 6

false consensus

Answer 6

the tendency to overestimate other´s agreement with ones own opinions, characteristics, and behaviours

Question 7

informational influence

Answer 7

the process by which group norms are privately accepted to achieve or maintain mastery of reality

Question 8

normative influence

Answer 8

the process by which group norms are privately accepted to achieve or maintain connectedness and a valued social identity

Question 9

reference group

Answer 9

those people accepted as an appropriate source of info for a judgement because they share the attributes relevant for making that judgement

Question 10

group polarization

Answer 10

the process by which a group´s initial average position becomes more extreme following group interaction

Question 11

pluralistic ignorance

Answer 11

occurs when everyone publicly conforms to an apparent norm that no one in fact privately accepts

Question 12

groupthink

Answer 12

group decision making that is impaired by the drive to reach consensus regardless of how the consensus is formed