Chapter 9: Nominations and Campaigns Flashcards
(37 cards)
nomination
the official endorsment of a candidiate for office by a political party.
three m approch
to win you need money, media, and momentum
campaign strategy
the master game plan candidates lay out to give their electoral campaign
deciding to run
the campaigning journey to becoming president is more strenuous than actually being president. They have too take off time from their job and spend lots of money
their lives are analyzed and their families are affected as well
caucus
a meeting for all state party leaders for selecting delegates to the national party convention. open to all registered party voters Usually organized as a pyramid local->county->congressional
->state
caucus-history
state party leaders controlled who went to the caucuses and who the delegates supported and a “party boss” ran the whole thing
ran on patronage or doing favors to earn support
Iowa caucus
traditionally the first caucus held in the US that receives special attention from the media and candidates as the outcome of the caucus can have a great impact on a candidates campaign
presidential primary election
elections in which voters in a state vote for a candidate (or a delegate pledged to that candidate)
the amount increased after the McGovern Fraser Commission (formed in 1968) that formed to respond to minorities who wanted better representation
closed primaries
elections to select party nominees where only people who have registered in advance with the party can vote for the party’s candidates, thus encouraging greater party loyalty
open primaries
elections to select party nominees where people can decide on election day whether they want to participate in the democratic or republican parties
Republican delegates
the candidates who win state primaries are rewarded all the delegates at the national convention **winner-take-all system
Democratic delegates
the candidates are awarded delegates at the convention in proportion to the votes they received *proportional
McGovern Fraser Commission
a commission formed in 1968 Democratic convention in response to demands for reform by minority groups and others who sought better representation
Superdelegates
national party leaders who automatically get a slot at the democratic national party convention
New Hampshire primary
traditionally the first primary held in the US that receives special attention from the media and candidates as the outcome of the primary can have a great impact on a candidates campaign
Frontloading
the recent tenancy of states to hold primaries early in the calendar in order to capitalize on media attention. At one time having it late was considered advantageous as is gave you a more decisive role, but lately late states have been irrelevant
national primary
a proposal by critics of the caucus and presidential primary systems that would replace these electoral methods with a nationwide primary held early in the election year
national convention
the supreme power within each of the parties. the convention meets every 4 years to nominate the party’s presidential and vice presidential candidates and write the party platform
party platform
a political party’s statement of its goals and policies for the next four years drafted prior to the convention by a committee whose members are selected in proportion to the strength of each candidate
High-tech media campaign
television is the main way candidates reach voters and mass media plays an important role
a politics in which the behavior of citizens and policy makers and the political agenda itself are increasingly shaped by technology
direct mail
a high-tech method to raise money for a political cause or candidate. it involves sending information and requests for money to people who’s names appear on lists of those how have supported similar views or candidates in the past
organizing and campaigning
- campaign manager
- fundraiser
- campaign counsel/legal assistance
- media and campaign consultants that plan adds and stuff
- campaign staff (coordinate volunteers)
- someone to plan logistics
- research staff to keep up with events
- pollster
- press secretary
- web site
Federal election campaign act
A law passed in 1974 for reforming campaign finances. The act created FEC, provided public financing for presidential primaries and general elections (Campaign fund), limited presidential campaign spending, required disclosure, and attempted to limit contributions.
federal election commission
A six member, bipartisan agency created by the FECA of 1974, it administers and enforces the campaign finance laws.