Chapter 8: E-Commerce Flashcards

1
Q

Value Chain

A

activities that add value or cost to a process

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2
Q

Value chain is linked with….

A

potter’s 5 forces

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3
Q

5 Primary activities that add value

A

inbound logistics, operations, outbound logistics, marketing and sales, service

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4
Q

What transforms and supports the Value Chain

A

Information technology

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5
Q

E-Business and degree of range

A

Company: selling/buying product services using computers and communication technologies

Range: Narrow

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6
Q
  1. E-Commerce
  2. adds____ of networks
    ______ of internet
    3.degree of range
A

buying and selling goods and services over the internet
add flexibility of networks and availability of internet

Range: Broad

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7
Q

click-and-brick e-commerce

A

Mixes traditional commerce and e-commerce

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8
Q

Advantages of E-Commerce (5)

A

-relationship with supplier, customer, partner
- price transparency
- operate around clock/globe
- customer service/involvement
- personalized service/customization

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9
Q

Disadvantages of E-Commerce - Business (4)

A

Bandwidth capacity, security and privacy, acceptance, maintenance

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10
Q

Bandwidth

A

Amount of data transferred over internet connection

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11
Q

Disadvantages of E-Commerce - Consumer (3)

A

Security and Privacy
Hidden Costs
Lack of Personal Attention

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12
Q

Hidden Costs

A

time spent searching or missed details

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13
Q

Business Models in E-Commerce: Merchant and example

A

Transfer old retail model to e-commerce though medium of internet etc amazon

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14
Q

Business Models in E-Commerce: Brokerage, collects (2)and example

A

brings sellers and buyers together on Web, collects commissions and transactions etc eBay, Uber, Shopify

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15
Q

Business Models in E-Commerce: Infomediary

A

site collect info on consumers and businesses then sell to companies for marketing purposes

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16
Q

Business Models in E-Commerce: Subscription

A

E-commerce sites sell digital products/services to customers

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17
Q

Business Models in E-Commerce: Advertising

A

Extension of traditional advertising media etc google/facebook

18
Q

Business Models in E-Commerce: Mixed

A

Generating revenue from more than one source of E-commerce

19
Q

Major Categories of E-Commerce: Business to Consumer (B2C)

A

sell directly to customer, supplement traditional commerce (shop) with e-commerce

20
Q

Major Categories of E-Commerce: Business to Business (B2B)

A

electronic transactions between businesses, uses Electronic Data interchange (EDI) and electronic funds transfer (EFT)

21
Q

Major Categories of E-Commerce: Consumer to Consumer (C2C)

A

transaction between users or consumers etc kijijji, FB marketplace

22
Q

Major Categories of E-Commerce: Consumer to Business (C2B)

A

People selling products or services to businesses

23
Q

E-Government Applications:
Government to (4)

A

Consumer, Employee, Business, government

24
Q

E-government services

A

online voter registration, tax filing, disaster assistance, E-training

25
Q

Organizational E-Commerce
Exchange functions (4)

A

e-commerce inside organization on their intranet. Exchange g/s, info, training, HR

26
Q

Business to Business Technologies used (4-5)

A

EDI, EFT, VPN, intranet, extranet

27
Q

Business to Business Technologies 3 advantages

A

reduce delivery time and inventory requirements
share relevant, accurate and timely info
lower costs, improve accuracy

28
Q

Models of Business to Business:
Seller-side
Buyer-side
Third-party exchange

A

specialized markets
invitation markets
fee based markets

29
Q

Mobile Commerce

A

handheld devices to conduct business transactions, wireless wide area networks, short range wireless connections

30
Q

Voice Based Commerce

A

Relies on voice recognition and text to speech technologies etc google home, siri, alexa

31
Q

Supporting Technologies: E-Payment System - Electronic Payment

A

Money exchanged online electronically

32
Q

Supporting Technologies: E-Payment System - Smart Cards

A

contain chip and store financial and personal info (VISA)

33
Q

Supporting Technologies: E-Payment System - E-cash

A

Secure and convenient alternative to bills and coins

34
Q

Supporting Technologies: E-Payment System - e-check

A

electronic version of paper check

35
Q

E-wallets

A

for smartphones, upload financial information and cards

36
Q

Paypal

A

online payment system for many transactions - valid email and micro payment

37
Q

Web marketing

A

web technologies to promote goods and services

38
Q

Mobile Marketing

A

mobile technologies to promote good or services

39
Q

Search Engine Optimization

A

Improve volume or quality of traffic to website, high rank generate more visits -> keywords, page title, links, content

40
Q

Social Commerce

A

e-commerce subset that focuses on using social network and media

41
Q

Hyper-Social Organizations

A

companies leverage social media to connect with customers and increase sales