Chapter 7

Question 1

Contrast Convergent and Divergent Thinking.

Answer 1

Convergent thinking emphasizes recognizing familiar patterns to find pre-existing solutions, where Divergent thinking emphasizes making new and unexpected connections.

Question 2

What are the Three Components of Creativity?

Answer 2

1. Expertise
2. Creative Thinking Skills
3. Intrinsic task motivation

Question 3

When is it acceptable to use a less rich channel?

Answer 3

When communication is routine and clear. Ambiguous or non routine messages should be done in a richer channel.

Question 4

What is Filtering?

Answer 4

When a Sender manipulates the information so the Receiver will view it more favorably.

Question 5

What is Selective Perception?

Answer 5

The Receiver sees and hears what they expect/want to hear.

Question 6

How can Emotions affect communication?

Answer 6

Messages will be encoded/decoded differently based on an individual’s mood.

Question 7

What are the three directions of communication?

Answer 7

1. Upward
2. Downward
3. Lateral