Chapter 7 Flashcards
Encoding
the process of acquiring information and transferring it to LTM
Retrieval
bringing information into consciousness by transferring it from LTM to working memory
Maintenance rehearsal
repeating information over and over without any consideration of meaning or making connections with other information; results in little or no encoding into LTM
Elaborative rehearsal
forming meaningful associations between new information and other information
Levels of processing theory
memory depends on the depth of processing that an item receives, either shallow or deep
Shallow processing
little attention to meaning and focus on physical features resulting in poor memory
Deep processing
close attention to meaning and elaborative rehearsal resulting in better memory
Craik and Tulving findings on level of processing
deeper processing (fill in the blanks and rhyming conditions) during encoding is associated with better memory compared to shallow coding (physical features)
Paired-associate learning
a list of words are presented and participants are tasked to recall the word paired with the first word when it is presented later on
Findings on visual imagery during encoding (Bower and Winzenz)
words were more likely to be remembered when participants used visual imagery to form a relationship between the paired words rather than repetition
Self-reference effect
memory is better when you are asked to relate a word to yourself
Findings on the self-reference effect during encoding (Leshikar)
participants’ memory was better for the self condition (indicating whether the adjective described them) compared to the common condition (indicating whether the adjective was commonly used)
Generation effect
generating material yourself, rather than passively receiving it, enhances learning and retention
Findings on the generation effect during encoding (Slameka & Graf)
participants in the generate condition, who had to generate the second word based on the first word and the word stem, recalled more pairs than those in the read condition
Retrieval cue
a word or other stimulus that has an association with information stored in memory, facilitating recall; significantly more effective when self-generated
Findings on organization during encoding (Bower)
memory was better when participants encoded words when they were organized by category (e.g. trees or mind maps) compared to when they were randomized
