Chapter 6 Flashcards

1
Q

What is a critical success factor

A

Those things in an organization that must ‘go right’ or ‘be done well’ for it to succeed

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2
Q

How can resources and competencies be split to better determine competitive advantage

A

Resources:
Threshold resources : basic resources
Unique resources: difficult to replicate and give firm sustainable competitive advantage over competitors

Competences:
Threshold competences: necessary to stay in business
Core competencies: difficult to replicate and give firm sustainable competitive advantage over competitors

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3
Q

How can core competences be divided further

Break them down where applicable

A

Kay’s three sources
(CRI)

Competitive architecture
Can be split into:
- internal architecture
- external architecture
- network architecture

Reputation

Innovative ability

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4
Q

In which ways can a company source benchmarks

A
  1. Internal benchmarking
  2. Competitive benchmarking
  3. Activity (best in class) benchmarking
  4. Generic benchmarking
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5
Q

What are the 9Ms for summarizing resources

A

Men and women

Money

Machinery

Materials/supplies

Markets

Management

Methods

Make-up

Management information systems

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6
Q

How can a value chain be split and what are the categories within this

A

Primary activities:
Inbound logistics
Operations
Outbound logistics
Marketing and sales
Service

Support activities:
Firm infrastructure
Technology development
HR management
Procurement

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7
Q

Each activity in a value chain is either what or what

Which two generic strategies would most organizations support

What if you are neither of these

A

Cost driver or value driver

Cost leadership strategy
Differentiation strategy

You are ‘stuck in the middle’ and have danger of making no profits as you have high costs and low price

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8
Q

Which theory deals with generic strategies of the value chain

How can it be broken down

What happens if you are neither of the generic strategies

A

Porters theory of generic competitive strategies

Generic strategies can be further broken down into focus (or niche) strategies:
For cost leaders: absolute cost leader
For differentiators: focus on specific customer segment

You are ‘stuck in the middle’ and have danger of making no profits as you have high costs and low price

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9
Q

What are the main themes of supply chain management

A

3 Rs

Responsiveness - JiT
Reliability - TQM “right first time”
Relationships

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10
Q

What instances can you apply the BCG Matrix

A

On a portfolio of products or SBUs

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11
Q

How does a BCG matrix analyse its products or SBUs

What are the different matrix boxes

What is the cutoff for these dimensions

A

Relative market share and growth rate in the market

High RMS and high RMK = star
Low RMS and high RMK = Question mark
High RMS and low RMK = cash cow
Low RMS and low RMK = dog

Over 1 RMS is market leader so good
Over 10% RMK is considered high

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