Chapter 5

Question 1

4 qualities of competitive advantage

Answer 1

value
rarity
inimitability
organisational support

Question 2

what does value refer to

Answer 2

the value places on resources or competencies by a customer

Question 3

what does rarity refer to

Answer 3

a unique resource or competence creates competitive advantage

Question 4

what does inimitability refer to

Answer 4

difficult for competition to imiate

Question 5

what does organisational support refer to

Answer 5

whether or not an organisation is able to support their capabilities including systems and processs

Question 6

what are the 5 categorys called on the bottom of the value chain

Answer 6

primary activities

Question 7

what are the 4 activities pon the top of the value chain called

Answer 7

support activities

Question 8

what are the 5 primary activities

Answer 8

inbound logistics

operations (getting inputs to outputs)

outbound logistics (getting outputs to customers)

marketing & sales

service

Question 9

what are the 4 support activities

Answer 9

firm infrastructure

human resource management

technology development

procurement