Chapter 2

Question 1

Asynchronous Communication

Answer 1

Communication that occurs when there’s a time gap between when a message is sent and when it is received.

Question 2

Coculture

Answer 2

The perception of membership in a group that is part of an encompassing culture.

Question 3

Collectivistic Culture

Answer 3

A culture where members focus on the welfare of the group as a whole, rather than a concern by individuals for their own success.

Question 4

Culture

Answer 4

The language, values, beliefs, traditions, and customs people share and learn.

Question 5

Disinhibition

Answer 5

The tendency to transmit messages without considering their consequences.

Question 6

Ethnocentrism

Answer 6

The attitude that one’s own culture is superior to others’.

Question 7

Flaming

Answer 7

Sending angry and/or insulting e-mails, text messages, and website postings.

Question 8

High-Context Culture

Answer 8

A culture that relies heavily on subtle, often nonverbal cues to maintain social harmony.

Question 9

In-Groups

Answer 9

Groups with which we identify.

Question 10

Individualistic Culture

Answer 10

A culture where members focus on the value and welfare of individual members, as opposed for the group as a whole.

Question 11

Intergroup Communication

Answer 11

The interaction between members of different cocultures.

Question 12

Low-Context Culture

Answer 12

A culture that uses language primarily to express thoughts, feelings, and ideas as directly as possible.

Question 13

Out-groups

Answer 13

Groups of people that we view as different from us.

Question 14

Power Distance

Answer 14

The degree to which members of a group are willing to accept a difference in power and status.

Question 15

Prejudice

Answer 15

An unfairly biased and intolerant attitude toward others who belong to an out-group.

Question 16

Richness

Answer 16

A term used to describe the abundance of nonverbal cues that add clarity to a verbal message.

Question 17

Salience

Answer 17

How much weight we attach to a particular person or phenomenon.

Question 18

Social Media

Answer 18

Digital communication channels used primarily for personal reasons, often to reach small groups of receivers.

Question 19

Stereotyping

Answer 19

The perceptual process of applying exaggerated beliefs associated with a categorizing system.

Question 20

Synchronous Communication

Answer 20

Communication that occurs in real time.

Question 21

Uncertainty Avoidance

Answer 21

The cultural tendency to seek stability and honor tradition instead of welcoming risk, uncertainty, and change.

Question 22

Web 2.0

Answer 22

A term used to describe how the Internet has evolved from a one-way medium into a “mass personal” phenomenon.