Chapter 12 - Investment Appraisals Flashcards

1
Q

Ads of ROI

A
  • % easy to understand
  • compare projects of different sizes
  • doesn’t need cost of capital
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2
Q

Disads of ROI

A
  • Profit can be manipulated e.g. depreciation
  • Historic
  • Encourages short termism
  • Dysfunctional behaviour
    • discourages investment
    • reject profitable investment
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