Chapter 11: E-Commerce Flashcards

1
Q

brick-and-mortar store

A

A conventional store with a physical presence. (p431)

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2
Q

Brokerage sites

A

A type of Web site that brings buyers and sellers together to facilitate transactions between them; the site earns revenue in the form of commissions on sales made via the site. (p438)

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3
Q

business-to-business (B2B) model

A

An e-commerce model in which a business provides goods or services to other businesses. (p437)

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4
Q

business-to-consumer (B2C) model

A

An e-commerce model in which a business provides goods or services to consumers. (p437)

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5
Q

business-to-government (B2G) model

A

An e-commerce model in which a business provides goods and services to government organizations. (p437)

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6
Q

click-and-mortar store

A

A store with both a physical presence and an e-commerce site. (p431)

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7
Q

consumer-to-consumer (C2C) model

A

An e-commerce model in which a consumer provides goods or services to other consumers. (p437)

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8
Q

Digital wallets

A

An app or online service that stores information (such as credit, debit, and loyalty cards; digital coupons; and shipping information) that can be used to speed up purchase transactions. (p444)

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9
Q

dot-coms

A

An Internet-only store with no physical presence. (p431)

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10
Q

E-commerce

A

The act of doing business transactions over the Internet or similar technology. (p431)

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11
Q

e-commerce business models

A

A description of how an e-commerce company does business, such as the types of buyers and sellers involved. (p436)

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12
Q

e-tailers

A

An online retailer. (p438)

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13
Q

m-commerce

A

E-commerce carried out via smartphones and other mobile devices. (p431)

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14
Q

meta tags

A

A special HTML or XHTML tag containing information about a Web page that is added by the person creating the Web page and is used primarily by search sites. (p452)

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15
Q

Near Field Communications (NFC)

A

A short-range wireless technology based on RFID and used to transfer payments or other information from a smartphone to another phone or to a payment terminal. (p432)

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16
Q

Online auction sites

A

A Web site where potential buyers bid on an item and, at the end of a set time period, the highest bidder buys the item as long as all bidding criteria (such as minimum selling price) have been met. (p439)

17
Q

online checkout service

A

A checkout processing service that enables e-commerce customers to check out using their information associated with another e-commerce account, such as their Amazon account. (p443)

18
Q

online payment service

A

A type of payment service accessed via the Internet and used to make electronic payments to others, such as via deposited funds, a bank account, or a credit card. (p443)

19
Q

search engine optimization (SEO)

A

The process of evaluating a Web site and making changes to improve search site results. (p453)

20
Q

shopping cart software

A

E-commerce software designed to add ordering capabilities to an existing Web site. (p449)

21
Q

Storefront software

A

E-commerce software that facilitates the creation of an online store. (p448)

22
Q

subscription sites

A

A site that sells access to its online content. (p438)

23
Q

Web analytics

A

Statistics about Web site traffic that can be used to help evaluate the effectiveness of a Web site or a Web site promotion strategy. (p453)