Chapter 1: Value Chain Analysis Flashcards
1
Q
Value Chain Analysis Objective
A
Executes business strategy
2
Q
Business Process
A
A standardized set of activities that accomplish a specific task such as processing a customer’s order.
3
Q
Value Chain Analysis
A
Views a firm as a series of business processes, each of which adds value to the product or service.
4
Q
Primary Value Activities
A
Acquire raw materials and manufacture, deliver, market, sell, and provide after-value services.
ex. operations, marketing and sales
5
Q
Support Value Activities
A
Support primary value operations.
ex. HR, tech development
