ch 10 Flashcards

1
Q

define strategic management

A

planning what org will do to succeed, how to attract and satisfy customers, achieve long term goals

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2
Q

define business model

A

how company will make money
- if company can make money
- if customers value what company provides

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3
Q

importance of strategic management

A

higher performance
adapt to enviro changes

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4
Q

define core competencies

A

orgs major value making skills, capabilities, resources the determine competitive advantage

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5
Q

strong org culture

A

everyone understands org but harder to make changes

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6
Q

describe strategically appropriate culture

A

supports firm strategy

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7
Q

actions included in using leadership
for strategy implementation

A

persuade and motivate

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8
Q

HR strategy implementation

A

recruit employees
promos, transfers, training
layoffs, recalls

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9
Q

using info to control employees
strategy implementation

A

pay/reward systems
budget allocations
rules

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10
Q

3 org structure decisions in
strategy implementation

A

making teams
centralize/decentralize
facility and task design

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11
Q

concentration
growth strat

A

primary line of business
increase products or markets

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12
Q

BACKWARD vertical integration
growth strat

A

become our own supplier

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13
Q

FORWARD vertical integration
growth strat

A

be our own distributor
control outputs

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14
Q

horizontal integration
growth strat

A

combine with competitors

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15
Q

RELATED diversification
growth strat

A

combine with firms in related industries

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16
Q

UNRELATED diversification
growth strat

A

combine with firms in unrelated industries

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17
Q

stability org strat

A

no changes
not further ahead or further behind

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18
Q

renewal org strat

A

address performance weaknesses
cut costs and restructure org

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19
Q

RETRENCHMENT renewal
org strat

A

short run for minor issues
stabilize, revive

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20
Q

TURNAROUND renewal
org strat

A

for when performance is really bad

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21
Q

3 business levels

A

second level of pyramid

consumer products, digital media, financial services

22
Q

5 business function levels

A

bottom of pyramid

research and dev, manufacturing, marketing, HR, finance

23
Q

star

A

high growth
high market share

24
Q

cash cow

A

low growth rate
high market share

25
question mark
high growth low market share sell off or make a star
26
dog
low growth rate low market share sell off or
27
define competitive strategy
focus on how org will compete in each business
28
role of competitive advantage
use what sets us apart to do better
29
quality competitive advantage
better than competitors brings loyal customers
30
design thinking competitive advantage
approach managerial problems w designer mindset
31
social media competitive advantage
help workers and customers connect reduce costs or increase rev
32
who is michael porter
made many ideas about strategic management and sustaining a competitive advantage
33
5 forces model things that determine how threatened our business is
threat of new entrants threat of substitutes buyer bargaining power bargaining power of suppliers current rivalry
34
define threat of new entrants
how hard it would be for new competitor to enter industry
35
define threat of substitutes
which customers are likely to buy sub product
36
define buyer bargaining power
how much customers hold over firms
37
define supplier bargaining power
supplier influence over firms
38
define current rivalry
industry growth, demand changes, product diffs, determine competitiveness among firms
39
cost leadership competitive strat
do all to cut costs
40
differentiation competitive strat
unique offerings valued by many customers quality, service, reputation, design
41
focus competitive strat
choose cost or differentiation strat in narrow niche
42
functional competitive strat
strategy adopted by individual depts. to achieve competitive advantage in their areas
43
strategic management issues
need for strategic leadership need for strategic flexibility
44
define strategic leadership
leadership must be flexible and creative in their strategies
45
define strategic flexibility
respond quickly when strat isn’t working or enviro changes
46
e business org strat
digitizing tasks to cut costs
47
clicks and bricks
digital and traditional business parts integrated
48
customer service org strat
give what customers want and communixare
49
innovation org strats
coming up with new things combining old things in new ways
50
pros of being an innovator
industry leader reputation control scarce resources 1st to build customer loyalty
51
cons of being an innovator
uncertain where tech and market will go risk of competitor imitation risky high costs