case studies

Question 1

case study

Answer 1

An in-depth study, using a range of methods on one person or a small group, that can last a long period of time.
Can use a range of different research methods which increases reliability by the process of triangulation. Using a range of different methods is a way of double checking results.

Question 2

Strengths

Answer 2

Has high ecological validity as the environment is real therefore you can generalise the findings beyond the setting.
Use a large variety of techniques to collect the data, therefore the data is rich and in-depth and provides detailed insight into behaviour.

Question 3

weaknesses

Answer 3

Lacks population validity as it is only done on one person or a small group of people with unique characteristics, therefore difficult to generalise to the rest of the population.