Business Planning Flashcards
How does your firm market itself using a range of marketing and promotion techniques?
- Television, media and social media adverts
- Sponsorship of clubs/sports teams
- Hosting promotional events
- Word of mouth
- Research publications
What are some of the key things to include in a business plan?
- Analysis of some of the key risks and opportunities facing the business
- Resources required to service clients
- Market/competitor analysis
- Products and services
- Marketing and sales strategy
- Financial plan
Why is it important to forecast fees?
Plan future business activities and ensure you hit your desired minimum profit margin
What sort of financial planning would you use?
Budgets, cash flows and financial/audit controls
What is your firms vision?
Leading Built asset consultant that will improve quality of life
What is your firm’s business strategy?
focus of 4 mega trends - Connectivity, digital technology, sustainability and Environment
What risks does your firm face?
Threat of COVID-19
What is Corporate Social Responsibility?
Businesses considering their role in relation to the community, the environment, customers and staff
How does your firms objectives pass to individual teams?
- Regular presentations from the leadership to the teams
- Strategy days to ensure individual teams are aligned with the company strategy
- Email bulletins on the business performance
