Attitdes Flashcards

1
Q

What is the definition of attitude ?

A

A predisposition to act in a particular way towards something or someone in a persons’ environment.

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2
Q

What is a nature of an attitude ?

A

A combination of beliefs or feelings that form our response about:
- objects
- people
- situations
This predisposes us to behave in a certain way towards them.

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3
Q

What are the origins of attitudes ?

A
  • experience
  • socialisation
  • peer group
  • media
  • culture
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4
Q

What are the influences on attitude ?

A
  • Learning experiences
  • familiarity
  • successes / failures
  • positive reinforcement
  • socialisation
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5
Q

What is socialisation ?

A
  • The interaction between individuals and a group of people
  • Reinforce norms / values of society
  • stereotyping
  • learned from significant others
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6
Q

What is the cognitive dissonance theory ?

A

Alternating any of the three elements of the triadic model, can lead to a change in behavior.

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6
Q

How do you change an attitude ?

A
  • The persuader: high status, significant
  • The message: presented in a particular way
  • The recipients: wishes to change
  • The situation: easier if other persuaders are present
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