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Design, Marketing & Creativity > 8. Human Experiences & Design Management > Flashcards

8. Human Experiences & Design Management Flashcards

1
Q

human experiences are mediated by…

A

things around us. it is a reciprocal relationship

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2
Q

things definition

A

only a thing for temporal moments - eg cloud bc it changes

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3
Q

not all…

A

things are objects, but all objects are things

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4
Q

objects definition

A

stable configuration for a long time - eg vase

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5
Q

entanglement equation

A

HT + HH + TT + TH

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6
Q

phenomenal nature

A

unique way of understanding our conscious life

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7
Q

how can you identify and define experiences

A

in units - beginning and end

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8
Q

what are the three types of etymological understanding of human experiences

A

conscious, everyday, life

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9
Q

conscious experiences

A

feels personally and deeply

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10
Q

everyday experiences

A

unremarkable and unmemorable

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11
Q

life experiences

A

cumulative set of separate experiences that construct our phenomenal view

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12
Q

two levels of intensity in human experiences

A

authentic and inauthentic experiences

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13
Q

authentic experiences

A

‘mineness’, individual is aware of surroundings and self

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14
Q

inauthentic experiences

A

ordinary everyday, zoned out, dont effect us deeply

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15
Q

experience economy - business and experiences

A

new economic offering of personal and memorable experiences

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16
Q

what are the 4 experience realms

A

entertainment, educational, escapist, aesthetic

17
Q

experience realms - ENTERTAINMENT

A

concert

18
Q

experience realms - EDUCATIONAL

A

lectures

19
Q

experience realms - ESCAPIST

A

skydiving

20
Q

experience realms - AESTHETIC

A

art gallery

21
Q

5 experience types

A

sense, feel, think, act, relate

22
Q

example of the ‘RELATE’ experience types

A

patek phillipe - dont just own a watch, you just look after it for the next generation

23
Q

example of the ‘ACT’ experience types

A

nike, run app, physical groups, apps

24
Q

example of the ‘THINK’ experience types

A

benetton advert - threshold of tolerance for controversy, used images (aids, racism) to raise awareness but it went too far

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