6.6.3: An Analytics-First Approach to UX, Part 1

Question 1

_____ tells you what problems users are facing

_____ tells you why users are doing certain things

Question 2

Original Article Link

Answer 2

https://www.uxbooth.com/articles/an-analytics-first-approach-to-ux-part-1/

Question 3

What are benefits of analytics (3 listed in article)

Question 4

What is Bounce and Exit Rate? Why is it significant?

Question 5

Weighted Sort

…According to Google Analytics

Answer 5

https://support.google.com/analytics/answer/1042020?hl=en-GB

Question 6

What does weight sort do?

Question 7

What is Average time on Page? Why is it significant?

Question 8

Putting Big Data in Context

…context is key here

Answer 8

https://www.uxbooth.com/articles/putting-big-data-in-context/

Question 9

What is Page Value? Why is it significant?

Question 10

How Page Value is calculated

Answer 10

https://support.google.com/analytics/answer/2695658?hl=en-GB

Question 11

Setting up Goals and Ecommerce

Answer 11

https://support.google.com/analytics/answer/6083326?hl=en-GB

Question 12

About Content Grouping

Answer 12

https://support.google.com/analytics/answer/2853423?hl=en-GB