6. Tabula rasa Flashcards
Approach of tabula rasa
- what is problem?
- Research
- Developing interventions of strategy
- advisory report
First question they ask themselves?
Planned or automatic behavior? Fast or slow? Which behavioural determinants cause this behaviour?
Research at Tabula Rasa is based on:
- target group research; qualitative and quantitative
2. literature research
Behaviour Change Wheel
evidence-based alternative to development interventions in practice
Behaviour Change Wheel steps (3)
- behavior analysis
- Determine intervention directions
- work out interventions.
Behavior analysis (3)
- personal capabilities
- motivation
- environmental factors
From behavior to intervention directions (9):
- Education
- persuasion
- rewards
- Coercion (punishments)
- training
- restrictions (rules)
- environmental restructuring
- modelling (examples)
- facilitation
Personal capabilities consist of (4):
o Level of knowledge of target
o Physical skills of target
o Psychological skills (memory, cognitive)
o Any barriers
Motivation consist of (6):
o Beliefs about outcome o Beliefs about capacity o What are the resistances o Which routines do they have? o Emotions play role o Already an intention to behave
Environmental factors
o Wat is the social norm
o Factors of environment that contribute or counteract with desired behavior?
o Does the institutional environment offer obstacles or opportunities?