5K Flashcards
CSR considerations and change
what is Corporate social responsibility
The ethical conduct of a business beyond legal obligation, and the consideration of social, economic, and environmental impacts when making business decisions.
Strengths of CSR
· Better business reputation can translate into improved sales for new customers,
or brand loyalty for existing customers.
· Additional marketing opportunities.
· Positions the business as an ‘employer
of choice’.
· Improvements to employee satisfaction and motivation.
· Can insulate the business with goodwill from society if a future problem occurs.
· Benefits social health and welfare.
. Leads to a sustainable future.
Limitations of CSR
· Can be time consuming to establish.
. Can sometimes be expensive to support ‘non-core’ activities.
CSR advantages
- Business=
- A business can develop a positive reputation, leading to more customers purchasing its goods or services.
- Highly-skilled employees who value ethical conduct and are committed to meeting objectives may be attracted to work for the business.
-Employee=
* Employees may prefer to work for a business that has ethical practices.
* Employees may be more motivated to achieve objectives that positively contribute to the environment and society.
-Money=
* Customers may be willing to pay higher prices for goods or services that are produced in an ethical manner.
* Customers may be more inclined to purchase from socially-responsible businesses, increasing sales and profits.
CSR disadvantages
=Business=
* A constant focus on CSR may decrease a business’s productivity levels.
-Time=
* It can be time-consuming to address various CSR considerations.
* A business change may be delayed if a business considers implementing CSR
-Money=
* CSR practices can be expensive for a business to initially implement.