4.2 Flashcards

1
Q

conditions that promt trade, push factors:

A
  • market saturation, growth slows
  • competition
  • shareholder pressure
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2
Q

conditions that promt trade, pull factors:

A
  • economies of scale

- cost saving

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3
Q

whats offshoring?

A
  • moving manufacturing or service industries to a part of the world with lower cost production
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4
Q

benefits of offshoring?

A
  • lower wage costs
  • access to raw materials
  • access to skilled workforce
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5
Q

drawbacks of offshoring?

A
  • damage to business reputation in home country
  • as economies develop production costs also rise
  • cultural and language barriers
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6
Q

what is outsourcing?

A
  • moving a business function to a specialist external provider in another country
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7
Q

benefits of outsourcing?

A
  • allows the business to upgrade
  • takes advantage of a comparative advantage
  • access to specialist facilities/knowledge
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8
Q

drawbacks of outsourcing?

A
  • reliance on 3rd parties
  • cultural and language barriers
  • businesses are less flexible if tied into a contract with a specialist
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9
Q

production location checklist?

A
  • cost of production
  • skills and availability of workforce
  • natural resources
  • developed infrastructure
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10
Q

merger-

A
  • where two companies join together to create one organisation
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11
Q

join venture-

A
  • involves two separate businesses to collaborating to achieve a shared goal
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12
Q

what are barriers to entry?

A
  • low brand awareness
  • cultural/language differences
  • knowledge of market
  • additional costs incurred through exporting
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13
Q

reasons for global mergers and joint ventures:

A
  • spread risk
  • global competitiveness
  • acquire national/international brands
  • resources and suppliers
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14
Q

why do exchange rates fluctuate?

A
  • elasticity of demand
  • relative economic growth in international markets
  • the use of fixed contracts
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15
Q

what is cost competitiveness?

A
  • Also cost leadership

- MNCs find it easier to gain economies of scope and scale as they have multiple operations around the world

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16
Q

how can global firms use differentiation?

A
  • use a polycentric approach to marketing and adopt their products to meet the needs of local markets
17
Q

what can a skill shortage lead to?

A
  • reduced effectiveness and productivity of its workforce

- operating internationally gives access to unique labour