Wk 1 - data to information

Question 1

What is data?

Answer 1

The raw facts describing characteristics of an event.

Question 2

What are the different types of data?

Answer 2

Alphanumeric, image, audio, video.

Question 3

What is information?

Answer 3

Data converted to a meaningful and useful context.

Question 4

Whats the difference between data and information?

Answer 4

That application of knowledge.
An awareness/ understanding of information and how that information can be made useful to support specific tasks or decision making.

Question 5

What are the 3 types of information?

Answer 5

Primary - 1st hand
Secondary - collected by others or for other purposes.
Tertiary - summaries or collections of data.

Question 6

Characteristics of valuable info.

LFG TATA CUCC

Answer 6

Level / format / granularity / transactional / analytical / timely / consistent / unique / current

• Information level - individual, departmental, organisational.
• Format - form it is presented in eg, docs, presentations, reports.
• Granularity - level of detail eg fine = detailed, course = summary.
• Transactional info – all info in a business process or unit supporting daily operational tasks.
• Analytical info – all organisational info supporting managerial tasks used in decision making.
• Timely info – timeframe as it relates to the nature of the business decision.
• Accuracy
• Consistency – how a summary reflects the nature of the individual records.
• Uniequeness – are the fields represented once?
• Current info
• Completeness

Question 7

Ways of organising data

Answer 7

Store in database

Question 8

Hierarchical database

Answer 8

1 parent many children

Question 9

Network database

Answer 9

many parents many children

Question 10

Relational database

Answer 10

Data stored in tables, tables linked.

Question 11

Define Database Management System (DBMS). [Business Intelligency] [MIS management info sytem]

Answer 11

Application / programme used to query the info in a database to produce relevant information to base decisions on.

Question 12

What is organisational information culture

Answer 12

How orgs value, use & share infor to achieve success / avoid failure.

Question 13

4 types of org info cultures

FSID

Answer 13

Info functional - e’ees use info to gain power over each other.
Info sharing - e’ees share infor to improve performance
Info inquiring - e’ees search for infor to improve.
Info discovering - e’ees open to insights about crisis & change to create competitive adv.

Question 14

Define knowledge mment

Answer 14

Applying IT to the corporate knowledge / memory to solve business problems.

Question 15

Define corporate knowledge

Answer 15

Organisations total data, info, knowledge & analysis.