unstructured interviews

Question 1

unstructured interviews

Answer 1

• one to one interviews
• open ended questions
• interviews tend to be long and in-depth

Question 2

advantages and disadvantages of unstructured interviews

Answer 2

advantages
- interviewee is likely to be put at ease
- increase in validity
- researcher can obtain expert knowledge

disadvantages
- time consuming
- low reliability as each is unique
- ethical issues