Unit II - Research Methods Flashcards
What are science based answers?
Repetition of statements makes them easier to remember… and more…TRUE seeming.
Research helps us overturn popular ideas.
Just because we’ve heard something many times, it doesn’t mean it is true.
What is the hindsight bias?
The tendency to believe, after learning an outcome, that we would have foreseen it
Give an example of hindsight bias
“We knew it all along”
Outcome determines the bias
What is overconfidence?
The tendency to think we know more than we do
Give an example of overconfidence
British expert group claiming to never need the telephone
Computers will forever stay heavy
What is perceived order in random events
Random sequences don’t look random
In our natural eagerness to make sense of an unpredictable world, we are prone to perceive patterns.
Give an example of perceived order in random events
Rolling a dice
Flipping a coin
What are the three roadblocks to critical thinking?
Hindsight bias
Overconfidence
Perceiving patterns in random events
Why use the scientific method?
Used to support scientific attitude
Self-correcting process using observation and analysis
to evaluate ideas
What is a theory?
an explanation using
an integrated set of principles
that organizes observations and
predicts behaviors or events
If we observe over and over that a classmate who gets plenty of sleep is usually the one with the right answer…
Then a theory based on this observation is
Sleep must improve memory
What is a hypothesis?
Testable prediction often implied by a theory
To test our theory of sleep’s effects on memory,
The hypothesis would be…
when sleep deprived, people will
remember less from the day before.
Theory vs hypothesis
Theory uses our observation to explain behavior while hypothesis uses predictions about behavior that can be tested
“Rat is always right”
Research
The results of our experiment will
either support our theory or
lead us to revise or reject it.
What is an operational definition?
A carefully worded statement of
the exact procedures (operations)
used in a research study.
Create an operational definition for “human intelligence”
Human intelligence is the score a person achieve on an IQ test
After creating an operational definition, …
The variable would then need to be quantified
Why is an operational definition important?
REPLICATION
is CONFIRMATION
How can we test hypotheses and refine theories?
CDE
Descriptive method
Correlational method
Experimental method
What are three descriptive methods?
CNS
Case studies
Naturalistic observation
Surveys & interviews
What is a case study?
A descriptive technique in which one individual
or group is studied in depth in the hope of revealing universal principles.
Give examples of case studies.
One individual
Patient H.M.
Little Hans
Genie (the feral child)
One group
University of Tennessee women’s basketball team
Prison inmates in a group therapy study
What are strengths of case study?
Allow for examination of rare or unusual behavior.
Provide a large amount of qualitative data.
Suggest directions
for further study.
What are weaknesses of case studies?
Atypical case studies can be misleading.
Results from one study may not be generalizable to the larger group.
Cannot determine cause and effect.
What is a naturalistic observation?
A descriptive technique of observing and recording behavior in naturally occurring situations without trying to manipulate or control the situation.
Give examples of naturalistic observation.
Watching chimpanzees in the jungle
Tracking conversations in college students
Counting positive and negative words in Twitter messages
What are the strengths of naturalistic observations?
Subjects behave “normally” outside of a lab setting.
Data collection is unobtrusive (doesn’t disturb the subject).
What are the weaknesses of naturalistic observations?
Independent variable cannot be isolated.
Cannot determine cause and effect.
Observations by researchers may be subjective.
What is a survey?
A descriptive technique for obtaining the self-reported attitudes or behaviors of a particular group, usually by questioning a representative, random sample of the group
Give an example of survey.
68% of all humans say that religion is important in their daily lives.
1 in 5 people across 22 countries report believing that alien beings have come to Earth and now walk among us disguised as humans.
What are strengths of the survey method?
able to take a “quick pulse” of people’s beliefs, behaviors or opinions
able to include many cases
What are the weaknesses of the survey method?
response bias
wording effects can skew the outcomes
acquiring a random sample is difficult
cannot determine cause and effect
How does wording effects impact targeted audience?
“Do you support aid to the needy?”
vs
“Do you support welfare?”
first statement more favored
Sampling bias occur when…
The sample surveyed is not representative of the population based on location and demographics
What is a population?
All those in a group being studied from which samples may be drawn
What is a random sample?
A sample that fairly represents a population because each member has an equal chance of inclusion.
What is a correlation between two things?
a measure of the extent to which two factors vary together, and how well either factor predicts the other.
Give examples of correlations.
Smoking and lung cancer
GPA and study skills
What is a positive correlation?
Two sets of data tend to rise or fall together
r = .01 to +1.0
One variable increases as the other variable also increases