Unit 1 Vocab Flashcards

1
Q

Public Opinion

A

What the public thinks about a particular issue or set of issues at any point in time

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2
Q

Public Opinion Polls

A

Interviews or surveys with samples of citizens that are used to estimate the feeling and beliefs of the population

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3
Q

George Gallop

A

Considered founder of modern day polling
“speed up the process of democracy”
Leaders must constantly take public opinion into account

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4
Q

Straw Poll

A

Unscientific survey used to guage public opinion on a variety of issues and policies

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5
Q

Sample

A

A subset of the whole population selected to be questioned for the purposes of prediction or gauging opinion

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6
Q

Push Polls

A

aims to “push” voters away from certain candidates. May contain exaggerated or untruthful information

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7
Q

Population

A

The entire group of people that a researcher wants to measure

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8
Q

Random Sampling

A

A method of pull selection that gives each person in a group the same chance of being selected

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9
Q

Tracking Poll

A

Contineous surveys that enable a campeign or news organization to chart a condidates daily or weekly rise or fall in support

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10
Q

Exit Polls

A

Polls conducted as voters leave polling places on election day

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11
Q

Margin of Error

A

A measure of the accuracy of a public opinion poll within statistical parameters

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12
Q

Sampling Error

A

Errors resulting from the size or quality of a survey sample

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13
Q

Political Ideology

A

Set of values and beliefs about the purpose and scope of government

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14
Q

Conservative

A

One who favors limited government interavention, especially in economic

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15
Q

Social Conservative

A

One who believes taht the government should support and further tradition moral teachings

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16
Q

Liberal

A

One who favors greater government intervention, especially in economics

17
Q

Moderate

A

A person who takes a relatively centrist view on most political issues

18
Q

Gender Gap

A

Consistent differences between voting patterns for men and women

19
Q

Libertarian

A

One who believes in limited government control in personal and economic liberties

20
Q

Political Socialization

A

The process through which individuals acquire their political beliefs and values

21
Q

Party Identification

A

A citizens attachment to a political party based on issues, ideology, past experience, or upbringing, which serves to be a reliable indicator of likely voting choices.

22
Q

Example of Public Opinion

A

Climate change: some express concern about environmental impact, supporting policies for sustainability, while others may be skeptical or deny human influence

23
Q

Importance of Public Opinion Polls

A

Politicians can use the information from the polls to represent the interests of the public and make informed decisions

24
Q

Importance of George Gallop

A

Gallop’s polling techniques influenced journalisms, making public opinion polls an integral part of news reporting.