Unit 1 - Business Activity and Influences on Business(External Factors) Flashcards

1
Q

External factors

A
  • Social
  • Technological
  • Environmental
  • Political
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2
Q

PEST Analysis

A

Political: Measure the degree of political stability and government intervention in economy.
Economic: Policies and factors have a great impact on businesses and their expansion.
Social: Have a great impact on buying patterns a behaviors of a nation which is an important determinant for businesses.
Technological: Aspect includes factors like level of R&D, automation, innovation and other related factors.

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