Unit 1 - Business Activity and Influences on Business(External Factors) Flashcards
1
Q
External factors
A
- Social
- Technological
- Environmental
- Political
2
Q
PEST Analysis
A
Political: Measure the degree of political stability and government intervention in economy.
Economic: Policies and factors have a great impact on businesses and their expansion.
Social: Have a great impact on buying patterns a behaviors of a nation which is an important determinant for businesses.
Technological: Aspect includes factors like level of R&D, automation, innovation and other related factors.