Types Of Research

Question 1

what is quantitative data

Examples??

Answer 1

Numerical data
- closed questions, time taken, number of items, score on a test etc

Question 2

What is qualitative data

Answer 2

Non numerical data which uses descriptions of what people feel or think
- case studies, observations, questionnaires, interviews

Question 3

A strength of quantitative data

Answer 3

Easy to compare responses and identify patterns or trends
Whereas qualitative data is difficult to compare as it’s word based

Question 4

A strength of qualitative data

Answer 4

Tells us why a behavior occurs because the response gives details of why whereas quantitative data all we know is a number

Question 5

What is primary data

Answer 5

The research collected specific for the research being carried out directly from participants

Question 6

What is secondary data

Answer 6

Data that doesn’t come directly from participants not specific purpose to current study

Question 7

What is meta analysis

Answer 7

Lots of studies/data on a particular topic + pull it together to see if there’s an overall difference

Question 8

A strength of primary data

Answer 8

We can trust the accuracy of the data
unlike secondary data where we may not know how they completed their research

Question 9

A strength of secondary data

Answer 9

A strength of secondary data is that it saves time and money where a researcher may not be able to investigate a large amount of people