topic 15: design on fast idea generator Flashcards
This tool allows a team to generate ideas by looking at a problem or opportunity from a range of perspectives.
fast idea generator
” The _____ helps to frame ideas, problems or opportunities in relation to different scenarios.”
fast idea generator
It stretches the thinking around a concept in different directions, providing a stimulating discussion that will further strengthen the concept.
fast idea generator
What are the 3 that must be clearly laid out to use the fast idea generator tool effectively?
- problem
- opportunity
- concept idea or existing proposition
What are the 9 approaches or challenges of the fast idea generator?
- inversion
- integration
- extension
- differentiation
- addition
- subtraction
- translation
- grafting
- exaggeration
Turn common practice upside down.
inversion
Integrate the offer with other offers.
integration
Extend the offer.
extension
Segment the offer.
differentiation
Add a new element.
addition
Take something away.
subtraction
Translate a practice associated with another field.
translation
Graft on an element of practice from another field.
grafting
Push something to its mist extreme expression.
exaggeration
