THEORIES OF CHANGE IN HEALT PROMOTION (part 1) Flashcards
“systematically organized knowledge applicable in a relatively wide variety of circumstances devised to analyze, predict or otherwise explain the nature or behaviour of a specified set of phenomena that could be used as the basis for action” (Van Ryn and Heany, 1992).
Theory
is a structured logical explanation, or a way of examining or describing a certain phenomenon, such as the factors promoting or inhibiting health.
theory
Health promoters apply theories to:
understand the individuals, organizations and communities they work with;
guide the selection and development of appropriate health promotion strategies; and/or
explain the factors promoting and inhibiting change at the individual, community and societal levels.
There are four broad categories of health promotion theories:
theories explaining health behavior change in individuals
theories explaining change in communities
theories explaining change in organizations
theories explaining the development of healthy public policy
……………………… is one of the oldest theories designed to explain health
behavior
The Health Belief Model
It argues that behavior can best be understood if beliefs about health are clear.
The Health Belief Model
The Health Belief Model
The model predicts that individuals will act to protect or promote their health if
they believe that:
they are (susceptible to a condition or problem)
the consequences of the condition are (severe)
the recommended actions to deal with the problem are (beneficial)
the benefits of taking action outweigh the costs or (barriers)
Major elements of health belife model
هاذي موجودة في سلايد رقم 6 اتوقع راجعوها من السلايدات لانها مو موجودة هنا ما حطيتها
For example, if the Health Belief Model was applied to prevent the spread of HIV/AIDS, individuals would be more likely to practice safe sex if they believe that:
they are at risk of HIV infection
the consequences of the infection are serious
safe sex practices (e.g., condom use) are effective in reducing the risk of infection
the benefits of safe sex practices outweigh the potential costs and barriers
Shows how behavioral intentions are thought to be influenced by three factors:
-attitudes towards behaviors
-subjective norms
-Perceived Behavioral Control
Theories of Reasoned Action and Planned Behaviour
نظرية الفعل المبرر والسلوك المخطط له
shows how behavioral intentions are thought to be influenced by three factors:
-attitudes towards behaviors
-subjective norms
-Perceived Behavioral Control
الموقف تجاه السلوك
(attitudes towards behaviors), which are determined by the belief that a:
desired outcome will occur if a particular behavior is followed and that the outcome will be beneficial to health
المثال مو لازم تحفظه اهم شي الي فوق
for example, people will be more likely to have a positive attitude towards using sunscreen if they believe it’s an effective means of achieving the desired outcome (preventing skin cancer)
subjective norms, relate to a person’s beliefs about
ما يعتقده الاخرون بشان الشخص
1-what others think she or he should do (normative beliefs)
دافع الشخص للامتثال لرغبة الاخرين
2-and by an individual’s motivation to comply with the wishes of others
المثال للفهم
for example: if a smoker feels that most people do not smoke and that most of his/her friends want them to quit, then it is more likely she/he will develop subjective norms that favor quitting-
perceived behavioral control recognizes that a person’s intentions will…?
become significantly more likely to lead to behavior if he/she feels greater personal control over a behavior (a concept closely linked to the notion of self efficacy in social learning theory)
المثال للفهم
for example, a new mother may be more likely to breastfeed her baby if she has a higher degree of perceived behavioral control, or confidence, in her ability to breastfeed.
The Trans-theoretical (Stages of Change) Theory
Based on the assumptions that:
behaviour change is an ongoing process, not an event
True or false
True
The Trans-theoretical (Stages of Change) Theory
Based on the assumptions that:
individuals have varying levels of motivation or readiness to change,
True or false
True
The Trans-theoretical (Stages of Change) Theory
the theory identifies five stages of change:
Pre-contemplation (ignorance is bliss)
Contemplation (sitting on the fence)
Preparation (testing the waters)
Action (go for it)
Maintenance(steady as she goes)