Thematic analysis Flashcards
Braun and Clarke’s (2006) definition of thematic analysis
a method for identifying, analysing and reporting patterns within data
what type of research is thematic analysis used in
qualitative
what does thematic analysis focus on examining
themes within data
what are the benefits of using thematic analysis
it analyses qualitative data without losing the meaningfulness.
coding
the primary process for developing themes within the raw data by recognising important and interesting response data and encoding it prior to interpretation
Inductive coding
bottom up approach
start with no codes and develop codes as you analyse the dataset.
Deductive coding
top down approach
start with a set of predetermined codes and then find excerpts that fit those codes.
what types of data can thematic analysis analyse and give examples
different types of data
large or small data sets
secondary sources, e.g. media
interviews
how is thematic analysis presented
theres no fixed way that thematic analysis is presented
Braun & Clarke’s 6 steps used to conduct thematic analysis
- Familiarising yourself with data
- generating initial codes
- searching for themes
- review themes
- define and name themes
- write-up
step 1. familiarising
must read and reread data
‘data corpus’ - read everything before coding and searching for meanings and patterns
step 2. generating initial codes
production of initial codes
can be done manually or with a software program
step 3. searching for themes
sorting the different codes into potential themes
focused on the broader level of themes
allocating codes into broader headings
step 4. reviewing themes
check themes re coherent and distinct from one another
gathering all the data together that is relevant to a specific theme
step 5. defining and naming themes
researcher must write a detailed analysis of each theme
create an overall narrative with all data