The times Flashcards
What political status in The Times?
British right-wing newspaper
Who owns The Times?
News Corp (Rupert Murdoch)
When was this edition published?
13th March 2019
What’s the main focus of this edition
This was published after Theresa May had encountered another Commons defeat over her Brexit proposals
What is the political context of The Times?
On 23rd June 2016, the UK voted to leave the EU. On the day this newspaper was published, MPs had voted against the deal she had negotiated with the EU
What was the cultural context of The Times?
Horse races like Cheltenham are an iconic part of British culture, mainly in the upper classes (shown on the front cover)
Central image
A close up of Theresa May looking distraught - she has a pained facial expression and dark rings under her eyes which denote high emotion and lack of sleep
Main headline
The headline makes the defeat of her Brexit proposals into something more personal and emotional than political and factual
‘In the news’
They supply the global context for the main story
What is the house style of the newspaper?
Most of the print is black and white which connotes the seriousness of the content
What does the strapline connote?
The strapline ‘Britain’s Most Trusted Newspaper’ draws on the Times reputation as a quality newspaper
When was The Times first published
1785
What is News UK?
A subsidiary of News Corp (a mass media conglomerate)
What else does the company produce?
The Sun and previously The News of the World (ceased production because of the phone-hacking scandal of 2011)
What did News Corp do?
They were one of the first companies to introduce an online newspaper
What is a disadvantage of the online newspaper?
There are paywalls that require readers to pay for the use of the site
What is the Times part of?
It’s part of the Independent Press Standards Organisation (IPSO)
What is IPSO?
An independent body that is not backed by the government and is fully funded by the industry
What does IPSO do?
IPSO regulates newspapers
What is the target audience for The Times?
The target audience is ABC1, over 35 and has a liberal/right-wing political stance
Why is this the target audience?
They are well educated and middle class, taking an interest in global affairs
How do audiences interpret the product?
It takes a fairly neutral approach which allows readers to construct their own opinion
What is the audience interaction like for this paper?
Audiences are able to interact via social media. There is limited interaction with the newspaper, however social media is the primary method - they can directly interact with the publication
What are broadsheets?
A broadsheet is a technical format for newspapers and refers to larger - size publications
What are the readership figures?
As of 2018, The Times had a physical readership of around 420,000
The Times online
Subscribers pay £2 a week for unlimited access
The Times ownership
The Times is owned by News Corp. News Corp owns the Fox News network, which is notoriously right-wing and supported by Donald Trump
What is the Murdoch empire?
Rupert Murdoch is one of the most important and controversial media figures. His products have been criticised for being racially prejudiced, fear-mongering and inaccurate
