SU # 20__Marketing Period Communications and Counseling Flashcards
SU # 20__Marketing Period Communications and Counseling
What is the primary criticism that sellers have about their agents?
Lack of communication
SU # 20__Marketing Period Communications and Counseling
What kinds of things should you include in a weekly activity report?
Number of inquiries on the property that week
Number of showings
Advertising done that week
Open houses held
Number of open house visitors
Comments made by other agents or prospective buyers
SU # 20__Marketing Period Communications and Counseling
List three terms, not including price, that are important in an offer to purchase.
Proposed closing date
Proposed possession date
Contingencies
SU # 20__Marketing Period Communications and Counseling
How would you define a counteroffer?
A counteroffer is in effect a rejection of the original offer and the beginning of a new offer.
SU # 20__Marketing Period Communications and Counseling
When should a licensee schedule an office tour?
If the listing does not sell within 30 days.
Prior to taking a listing.
Soon after the listing is taken.
During a public open house
Soon after the listing is taken.
SU # 20__Marketing Period Communications and Counseling
Which of these items is not important to include on your weekly activity report?
Buyer’s comments about the property.
Agent comments about the property
Number of phone calls requesting property information.
Number of hits on the company website
Number of hits on the company website
SU # 20__Marketing Period Communications and Counseling
No-shows for a scheduled appointment can happen. How should an agent handle no-shows?
The agent should make note of the no-show in the weekly activity report.
The agent should prepare her client during the listing presentation for no-shows.
The agent should have a no-show agent reschedule.
The agent should report no shows to the MLS board.
The agent should prepare her client during the listing presentation for no-shows.
SU # 20__Marketing Period Communications and Counseling
Which of the following actions by an agent would most probably upset the sellers?
Conducting an agent open house
Sending a weekly activity report
Sharing all visitor comments two weeks before the listing ends
Placing a classified ad in the weekend paper
Sharing all visitor comments two weeks before the listing ends
SU # 20__Marketing Period Communications and Counseling
What is a good technique to make a home appear homey?
Bake some brownies just before the showing.
Close all blinds and curtains.
Organize storage spaces.
Place more furniture in the space.
Bake some brownies just before the showing.
SU # 20__Marketing Period Communications and Counseling
All of these activities are appropriate to do within the first few days of obtaining a listing except which?
Give the sellers a copy of some homeowner tips.
Discuss modifying the listing price.
Explain your marketing plan to the sellers.
Have the broker send a “thank you for listing” letter to the sellers.
Discuss modifying the listing price.
SU # 20__Marketing Period Communications and Counseling
Which of these is not a helpful homeowner tip?
Display lots of family photos to impress potential buyers.
Declutter the garage and basement.
Bake muffins or cinnamon rolls to create a “homey” feel.
Make sure all light bulbs and lamps are working and are bright.
Display lots of family photos to impress potential buyers.
SU # 20__Marketing Period Communications and Counseling
Which of the following is a good property showing tip?
Remove all area rugs
Allow pets to interact with the clients
Lock-off storage areas
Remove clutter
Remove clutter
SU # 20__Marketing Period Communications and Counseling
What is the best strategy to take when a listing is about to expire?
Let the listing expire.
Have your managing broker call the seller to discuss an extension.
Schedule a meeting with the seller a few weeks before the listing expires and review options.
Relist the property with MLS for two additional weeks.
Schedule a meeting with the seller a few weeks before the listing expires and review options.
SU # 20__Marketing Period Communications and Counseling
If someone shows up at the sellers’ door unexpectedly to see the home, the sellers should _________.
Tell them to call your office.
Invite them in and show them around.
Take their names and call your office.
Show them the outside of the property.
Take their names and call your office.
