Stuart Hall Flashcards
1
Q
what does stuart Hall say about stereotyping?
A
Stereotyping is a form of representation that reduces poeple to a few simple characteristics
it occurs when there are inqualitites of power, as excliuded groupsa are constructed as ‘other’
2
Q
stereotyping used in tide advert?
A
tide: women are reduced down to a key traits of being domesticated, and that she loves to do the washing .
she has no other interests other than keeping the house tidy.
3
Q
When does stereotyping occur?
A
When there are inequalities of power, as subordinate or exclusive groups are constructed as different or ‘other’
