strengths and weaknesses of structured and unstructured interviews Flashcards
1
Q
strengths of structured
A
easy to replicate
2
Q
weakness of structured
A
interviewers cant elaborate on points made
social desirability
3
Q
strength of unstructured
A
can follow up on points and interviewers gain insight of interviewee
more flexibility
4
Q
weakness is unstructured
A
analysis of data is not straight forward