STAGES involved in pre writing Flashcards
is the decision makers or opinion holders. Those who are directly affected. Consider your audience. Who will be receiving it or will read it in the future.
The primary audience
- Number of people to be addressed and how the message needs to be written.
Size and composition
- What the audience knows and does not know.
Understanding level
Considering what the reaction to the message might be
Probable reaction
- Establish a good relationship by showing you care through the message. Bits and pieces of the actual message are considered
Good relationships
Refers to avoiding legalese language or the language of law
Plain
Refers to replacing three (or more) syllable words with synonymous words made up of less number of syllables
Familiar words
Avoiding pronouns like I and we to empower the audience
You view
tell them what they’ll get or benefit. There will be more people who’ll listen to you when you prioritize this.
Spotlight Audience Benefits
Refers to using words that are universal with no biases
Inclusive
Refers to using words that do not have any rude or hidden meanings
Positive
Emphasize second person pronouns (you/your) instead of first-person pronouns (I/we/us/our)
Cultivate a “you” view:
Cultivate a “you” view:
Make them feel comfortable when talking to you.
Sound conversational
As much as possible, state it positively even when the message is negative. Not sugar coating or lying, but trying to cushion what a person would feel.
Use positive language
avoid sounding demanding, preachy, or rude
courteous language
Must be inclusive, everyone that is part should be mentioned or included.
Inclusive Language
Do not use jargon that people won’t understand. Your main purpose for sending a message is to be understood.
Plain Language
avoid long, difficult, and unfamiliar words. use short simple and common words whenever possible.
Draw on Familiar Words
Assessing the effectivity of channels based on their urgency of feedback, cost, formality, confidentiality, and permanence
Media richness theory
