social influence - conformity to social roles Flashcards
Zimbardo
what are social roles
- parts people play as members of various social groups
when did Zimbardo conduct his experiment
1973
how did Zimbardo gather his participants
- 24 male students from 75 volunteers
- used psychological tests to select those who were most stable with no violent or antisocial tendencies
- randomly allocated the participants to the role of prisoner or guard by flipping a coin
what were the roles and uniforms of the guards
- guards uniform
- truncheon
- shaded mirrored glasses
- de-individuation
-had to keep the prisoners under control without using any violence
what were the roles and uniforms of the prisoners
- nylon stocking caps - stimulate shaved heads
- dehumanisation
- chain around their ankle
- smock uniforms
- identified by a number
- could apply for parole
what were the findings of the study
- prisoners rebelled and ripped of their numbers
- guards locked them in cells and took blankets
- violence and rebellions within 2 days
- punishments by the guards escalated
- prisoners humiliated, derived of sleep
- prisoners who went on hunger strike were force fed and locked in a dark cupboard
- prisoners became depressed and passive quickly - emotional disturbance
- intended to last 2 weeks but called off after 6 days
what were the conclusions of Zimbardos study
- social roles have an extraordinary power over individuals causing most stable participants to behave with brutality
- situation causes brutality rather than personality characteristicst
what conclusion did Zimbardo draw in 2009
certain very powerful social situations, settings and structures can shape and transform the behaviour of the person who enters them, supress individual differences and compromise deeply held values
what is deindividuation
- people loose their sense of individual identity
GRAVE evalution for Zimbardo
Generalisability
- only tested white male American participants
- America is an individualistic culture
- individual differences within the guards
Reliability
- Reicher and Haslam (2006) conducted a study of the BBC - guards didn’t identify with their roles and were overcome by prisoners
Application
- applied to Abu-Ghraib
Validity
- demand characteristics
- guards later claimed that they were acting
- playing a role and not influenced by the same factors in real life
- cannot be generalised to real life - low ecological validity
Ethics
- not fully informed (arrested at their homes)
- not protected from psychological or physical harm
- Zimbardo couldn’t have predicted this and did carry out interviews years after
What was Abu Ghraib
- 2003-2004
- US army military police overtook a prison
- tortured prisoners, physically and sexually abused