social influence a03

Question 1

a03 for zimbardo’s study into conformity to social roles

Answer 1

1. gender bias, however when the study was conducted the US had mainly male security guards, so could be representative.
2. ethical issues, however zim conducted de-breifing sessions after the study and found that no ppts had long last effects
3. demand charecteristics
4. high control of EVs

Question 2

a03 for asch variables affecting conformity

Answer 2

1. RTS = Lucas et al (task difficuty)
2. gender bias, Neto
3. culture bias

Question 3

a03 for types of conformity

Answer 3

1. RTS NSI = asch
2. RTS ISI = jenness
3. asch research = gender bias
4. jenness research = lacks eco val

Question 4

a03 for milgram, situational variables affecting obedience

Answer 4

1. RTS = Bickman
2. gender bias, Sheridan and King
3. alt explanations
4. criticised by Mandel
5. ethical issues

Question 5

a03 for authoritarian personality

Answer 5

1. social desireability bias
2. RTS = Milgram and Elms, however many of Milgram’s ppts didn’t have characteristics typical of someone with the AP e.g. strict parenting
3. alt explanations

Question 6

ao3 for locus of control

Answer 6

1. RTS milgram and elms
2. RTC twenge

Question 7

ao3 for social support

Answer 7

1. RTS Milgram and Elms
2. RTS Albrecht, however in Asch’s study when the dissenter had bad eyesight resistence levels dropped significantly, so it could be due to credibility of the ally (other factors)

Question 8

minority influence

Answer 8

1. RTS - Moscovici, furthermore Wendy Wood did a meta-analysis and found that almost 100 similar studies found that minorities who were being consistent were the most influential
2. lacks mundane realism
3. lacks ecological validity
4. RTS flexibility = Nemeth and Brilmayer