Social Influence Flashcards
1
Q
3 types in conformity
A
Conmpliance
Identification
Internalisation
2
Q
What is compliance
A
Shallowest form of conformity
Public not private
Temporary
Don’t believe in ideas
3
Q
What is identification
A
Temporary
Public and private
Do believe in it for a temporary period of time
4
Q
What is internalisation
A
The deepest form of conformity
Public and private
Permanent
5
Q
Two explanations of conformity
A
Normative Social Influence (NSI)
Informational Social Influence (ISI)
6
Q
What is NSI
A
Need to be liked
Emotional process
Asch’s study
7
Q
What is ISI
A
Need to be right
Cognitive process
Asch’s variations
